Lucky Duck
Deliverables
- Identity
- Naming
- Illustration
- Interior Direction
- Messaging
- Signage
Well, Ain’t You a Lucky Duck
Lucky Duck—a playful expression for someone especially fortunate, and a fitting name for a drinking hole along the Delaware River.
Blending the spirit of an American bistro with the ease of a neighborhood bar, the identity draws from classic tavern signage. An imperfect, handcrafted wordmark, rendered in gold—signals a new kind of corner bar: familiar, but undeniably charmed.